BEYONCÉ, INC.

AFRS 3300 (CRN 61165) | Mondays 3-5:30 pm

Coming Fall 2024

@beyonceinc_

Shennette Garrett-Scott  |  sgs@tulane.edu

The Beyoncé, Inc. class is my very favorite class to teach! Im Shennette Garrett-Scott, Associate Professor of History and Africana Studies and the Gibbons Professor here at Tulane. As a historian of gender, race, and capitalism, my scholarly work and teaching focus on African Americans’ quest for economic and social justice. I’m committed to recovering and telling little-known stories about African American women’s enterprise, labor, and activism in my teaching and work.
Photo credit: Dominique Garrett-Scott, @domthefurious

The Beyoncé, Inc. (@beyonceinc_) class uses the Beyoncé enterprise to explore the theoretical, historical, political, cultural, and economic frameworks of Black feminisms from the Atlantic period through the present. 

Beyoncé’s global, iconic status cant be understood solely in terms of popular culture. The production, spread, and consumption of Black images—of women, communities, and issues—force historical considerations of politics and the economy (or, more to the point, power and money) within and beyond popular media. Foregrounding the interdisciplinary tools of Africana, gender, and sexuality studies, this course uses the Beyoncé enterprise to interrogate the many ways the cultural, social, economic, and political intersect in U.S. history and our contemporary moment. Within the historical arc of Black women’s history, well explore Beyoncé as subject and agent, as product and producer. Well link Black women’s historical and contemporary enterprise and activism, paying close attention to how gender and sexuality do cultural work, how power operates, and who gets “paid.” 

Who should take this course

This is a small seminar course (ten students) open to sophomores, juniors, and seniors. Its designed for students interested in further developing or applying a critical, intersectional lens in their research methods and questions.


As a Writing Skill Tier 2 course, AFRS3300 is a writing-intensive course. Youll write a 3,000-word research paper (about 10 pages) on a topic of your choice. But this class isnt just about writing more but also offering opportunities to improve your writing. AFRS3300 includes opportunities to revise written work through a sequence of draft, feedback, rethinking, and rewriting exercises along with some peer evaluation and feedback as well as creative writing and critical thinking exercises. 


The best way to improve one’s writing is by reading. Well read and analyze a variety of written and non-textual works (including books, articles, fiction, poetry, images, music, films, social media, economic and legal records, and material culture) about Black womens history from the 1600s to the present day.

Required Book-Length Readings

Berry & Gross, A Black Women’s History US 

This accessible history emphasizes how African American women are—and have always been—instrumental in shaping this country.

Taraborrelli, Becoming Beyoncé

While this is an unauthorized and at times controversial biography, it offers one of the most complete chronicles of Beyoncé’s life and career through the mid-2010s. 

Graff & Birkenstein, They Say/I Say, 5 ed

This transdisciplinary writing guide helps demystify academic writing. It shares strategies to help student writers frame their arguments.

Required Media

We will watch and listen to a variety of media, including TV series, films and documentaries, visual albums, and a podcast. Some of this media may change depending on the final Course Schedule (see below). 

We will also listen to music. The course music playlist is not included here but will include a number of songs related to the various class topics.

Genius: Aretha

Roxanne, Roxanne

I Wanna Dance with Somebody

Life Is but a Dream

Renaissance

Black Is King

Homecoming

Lemonade

Beyoncé

Todrick Hall, Cinderoncé 

Tabria Majors, Beylloween 

Podcast: Making Beyoncé 

Course Schedule

I probably cant fit all of these topics into the semester, but the weekly learning modules will come from this list. For the various modules, we will read and analyze related short written works (that is, essays, blogs, and social media) and non-textual works including video clips.


“‘Cause them Karens just turned into terrorists”: Black Feminisms and Herstories


Blackbiirds: Before Beyoncé


“Got this shit from Tina”—and Agnéz: The Politics of Style


“Who run the world?”: #BlackGirlMagic


Renaissance: Black Women Remaking the Music Industry


“You know you that bitch when you cause all this conversation”: The Politics of Performance and Celebrity


“Dangerously in Love”: The Power of Black Love from Slavery to Freedom


Blue’s Mama, Mama’s Blues: Black Maternal Health Equity and Reproductive Justice


“Real hot girl shit”: Misogynoir and Intimate Partner Violence


Im a, Im a, a Diva: Queering Beyoncé


“Put some respeck on my check”: The Beyoncé Enterprise


“This aint Texas: Black Feminisms and Afrofutures 

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